The Moz Blog
The industry's top wizards, doctors, and other experts offer their best advice, research, how-tos, and insights—all in the name of helping you level-up your SEO, GEO, and digital marketing skills.
Does Google Like It When You're Fresh?
Freshness seems important, but what signals does Google use to determine freshness? Do the spiders pay attention to on-page signals, such as dates in body content or URLs? I thought it might be fun to try and find out.
Top 15 Web Metrics For a Classified Website
In present times when the word “crisis” is repeated so often, tracking the performance of the website is getting even more important. Working a lot on SEO & web analytics of different classified businesses all over the world, I try to sum up what web metrics are really crucial to evaluate website properly. The advantage is, you can also measure them with free tools such as ...
Whiteboard Friday - Generating Unique Content
It's a common dilemma: When the engines constantly cry 'content! content! content!' you can start to wonder, "just how am I supposed to keep generating all of this unique content?" A daunting challenge to be sure, especially for large sites with high-volume pipelines to fill. In this week's Whiteboard Friday Rand takes a look at the three major content classification...
This Week in Search for 8/26/09
From Oprah's affiliate smackdown to Fox News' list of jobs that will leave you friendless, there was no shortage of interesting news this week in the world of search.
Competitive Link Research with the Linkscape Index
Just before the , over the weekend, we updated the Linkscape index. This is great timing because we're also unveiling (to PRO members only, sorry free members) the prototype for a new tool! We're calling it competitive link finder. But Tom Schmitz was good enough to ...Level Up Your SEO Skills With Our Free Training
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SEO Training Series - First Day Wrap up
We just wrapped up the first day of our Pro Training Series 2009, and what a day it was! I think most people would agree with me when I say that the speaker line-up was absolutely amazing!
Whiteboard Friday: 10 Disturbing Similarities Between Dating & Raising Venture Capital
Straight from the Seattle Lunch 2.0 meetup at SEOmoz on August 14th comes this light-hearted look at raising venture capital. SEOmoz CEO, Rand Fishkin, shares his experiences with raising capital with an amusing (but strangely appropriate) comparison to the dating scene. SEOmoz emerged from our first round of VC funding with a profi...
10 Reasons to Submit to YOUmoz
Have you been thinking about submitting to YOUmoz lately, but you're not sure what the benefits are? Or perhaps you have a killer post in your head but are afraid to take the next step. Whatever the reason is that you've been holding back, I have 10 reasons why you should get yourself in gear and get that post written and submitted!
The Good, the Bad and the Funny - SES San Jose 2009
This past week at SES San Jose 2009 gave me the most mixed emotions of any conference I've attended yet. There were parts I loved and parts I was disappointed in. Add that with trying to complete regular work plus cover the conference for SEOmoz, believe me it was a bit crazy.
Best Thing About Search Conferences
Every search conference is usually filled with sessions, keynotes, site reviews, clinics, etc. If you're not at the conference you can usually follow the blogs and Twitter to get your daily dose of conference fare. These help keep you up-to-date on the sessions and general goings on.