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The industry's top wizards, doctors, and other experts offer their best advice, research, how-tos, and insights—all in the name of helping you level-up your SEO, GEO, and digital marketing skills.
Vote for the SMX West Search Bowl Competitors
First off, a quick apology. I had posted this on Monday night without first checking with our nominees to ensure they could attend. I've now done so and thus, have a list of potential competitors who will be present if called upon! For those who may be confused, next month at the inaugural SMX West search marketing conference, two intrepid search marketers will take on teams from ...
Rewriting the Beginner's Guide to SEO: Redirection, Server, & Hosting Issues
I'm currently in the process of re-authoring and re-building the Beginner's Guide to Search Engine Optimization, section by section. You can read more about this project here. Redirecting Pages f...
Take the SEO Industry Survey
We have previously mentioned a few times on our blog that we were working on an SEO survey, and I'm pleased to say that today we're ready to launch it. Behold, the SEO Industry Survey in all its green-hued glory! ...
How to Make a Spider Crawl Backwards
First off, we need to begin with the usual disclaimers and warnings -- not that they are necessarily necessary -- but just in case ... your mileage may vary, no claims made, use at own risk, don't try this at home, performed on a closed track with professional driver, and so on. And please note that these ideas are strictly conceptual, at least that I'm aware, and have not been te...
Purple Cows in SEO
I don‘t know if you‘ve had the subject of purple cows on the moz before, but here you are.I guess I should start with explaining what I mean by „purple cows“. Those of you who are familiar with the work of Seth Godin can continue to next chapter. If you‘re not familiar with his work, I highly recomme...Level Up Your SEO Skills With Our Free Training
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Choosing the Right CMS Platform for Your Website (from an SEO perspective)
The Question: I'm starting a new site and have no idea what I should do for software. Do I need to use a content management system, and if so, should I build my own or use someone else's? The Answer: It depends... I want to try taking a new tact with this blog post and give some direction about how to approach this issue. There's no way to tack...
RipOff Report Responds: You Be the Judge
I invited Mr. Thomas B. Duffy, one of RipOff Report's attorneys to contact me with any corrections, feedback, documents, or missed cases that he thought might be helpful. I am very grateful to him for taking me up on my offer and contacting me last week. The phone call lasted for more than an hour. For today's Legal Monday, I want to summarize five of Mr. Duffy's responses.
(Belated) Thursday Roundup for the Week of 1/20/08
Stories, news, and other notable items from the past week: Three star links: Four star links: Five star links: YOUmoz entries: Updating Site = Lost Rankings? Agco asks the moz community if upda...
Whiteboard Friday - How Search Engines Work
This week, Rand takes it back to basics and discusses how search engines deal with the COLOSSAL amounts of data they have to sift through for every single search query. Sometimes it's actually quite helpful to step back and remember how everything works. And just because I like to keep it real (it's how I roll), an old friend mak...
SEO Contract Template: A Verbal Contract Isn't Worth The Paper It's Written On
Having bounced around the SEO industry for the past few years, I’ve managed to keep a record of (what I consider to be) useful information when it comes to dealing with SEO client’s. When I was an SEO consultant I used this information to create a personalized SEO contract for my business. With all the hoopla out there about SEO’s being snakes, deadbeats etc, I figured now wou...