The Moz Blog
The industry's top wizards, doctors, and other experts offer their best advice, research, how-tos, and insights—all in the name of helping you level-up your SEO, GEO, and digital marketing skills.
Entry #2: Put on Your Asbestos Pants - Trailfire Bookmark Service Reviewed
Seattle Internet startup Trailfire is attempting to blaze a path through the web bookmarking community and straight into your disorganized life. Besides a misleading appeal to pyromaniacs, the service offers some features that are unique, straightforward to use, and potentially very advantageous. Trailfire is essentially a bookmark plug-in for yo...
Entry #4: Are the 'Digg 100' the New Rupert Murdoch?
The user-submitted, Web 2.0 world is, in theory, built upon the idea of a democratic, free-flow of news and ideas: free of the framing, restraint and editorial control of the mainstream media. Unfortunately, much has been made recently of the not-so-egalitarian power structure that exists on bookmarking sites such as Reddit and, particularly, Digg.With an estimated ...
Entry #6: User-Generated Content, aka Free Speech
"This site is blocked because its content may be offensive to the political, moral, or religious values of the United Arab Emirates."Last year, two talented young Americans left their home in Seattle for a one-year stint in Dubai at a TV startup. They were homesick and hurtling from the culture shock, both on the street and in the workplace. Hungry to reconnect and shivering ...
How to Name a Web-Based Business
There's no doubt that naming a business, particularly an online business, is an incredibly frustrating task. A number of parallels can be drawn between this process and the web design hangups Matt discussed in July. Recently, a new friend from San Jose's SES show, John Anderson, ...
How You Can Help SEOmoz Hire
After more than 100 resumes, 20 interviews (including a few grueling ones), we've narrowed down our candidates to 5 standouts. This diverse group will be asked to write a blog entry over the weekend and submit them to us on Monday morning, at which point, we'll let you vote on which blog entry you like best. The entries will be anonymized, but they're all on a similar topic (though I expect to ...
Mystery Guest Clues You Into Pop Culture
This morning, Mystery Guest made an appearance in Cranium's new online version of their Pop 5 Game. It's a take on guessing pop culture references based on visual clues and the web team has done a great job making it into a Flash game. ...
You Know You're in a Seedy Sector When...
Three of the top six results at Google are user-hijacking, cloaked re-directions to low quality ads disguised as SERPs, i.e. Note that the UCLA page goes to a listing at Jercys.co...
Expedia Privileged Above All Others at Google
Google has been using "onebox" results for travel related searches since at least October of 2005. I'm forced to wonder if, during the entirety of that period, Google's been sending the default link to Expedia. For example: I searched for Seattle to New York and got:...
Variation on Type-In Traffic
I recently had the opportunity to renew 1000 of my spam domains.Since the domains only cost me 99 cents each when I bought them and renewal was nearly $6 at the time, I decided it wasn't worth it.In fact, my evil plan was that I was going to simply let these sites expire and then buy them back once they expired and went into the domain pool...Imagine my surprise...
SEO Terms That Make You Go 'Huh?'
Every industry has its own jargon, and SEO is no exception. Since there are no interviews scheduled today and I actually have some down time (shhhh, don't tell Rand, or he'll make me scrub his Pumas again), I thought I'd share my picks for SEO terms that make you go "Huh?" These are terms that almost always require some sort of explanation, since the words associated with the ideas or ph...